Pay per Performance for the Commercial Cleaning Industry

Nobody wants to see a messy office space. For those people working in an office, it is of utmost importance to keep their environment neat and tidy to allow maximum efficiency when it comes to handling daily tasks. Imagine if a business establishment does not care for the neatness of their office space; the consequences are endless. As an example, if an employee were to look for a specific paperwork which might be under mounds of unwanted material, then it may take that staff member a very long time to get his or her work done.


This fear is very much alive in a lot of business establishments worldwide. The main reason is because many business owners and their employees are too busy with their assigned tasks that they tend to forget about the cleanliness of their work area. To fix this, these business organizations seek the help of a third party service which would allow them to continue with their tasks while keeping their office spick and span.


For a commercial cleaning business owner, the search for possible clientele is part of their daily regimen. Many of today’s business establishments are in need of their services, the competition between cleaning companies can become quite fierce. It is a race who will be the first cleaning company that will offer their services to their targeted markets. As such, these cleaning businesses have started to outsource to expert telemarketers for their lead generation campaigns.


Outsourcing to professional telemarketers to gather commercial cleaning leads is a great way to get ahead of the competition. These companies can instantly acquire an instant high level of knowledge and understanding for their targeted markets. By doing so, the acquisition of leads can be brought to an all-time high as only a minimal amount of business opportunities can be missed out.


Nevertheless, one should not be blinded by the amount of commercial cleaning leads that will be generated through these outsourced services. Always remember that lead generation will most undoubtedly be that of a numbers game. It does not matter if the number of leads that has been gathered has surpassed the desired amount if only but a small fraction of them have truly been marked as qualified. Therefore it is of utmost importance to give high value to the quality of the leads first before its quantity.


To assure that the campaign stays on the right track even with these outsourced services, a commercial cleaning business owner can take advantage of a telemarketing scheme known as pay per performance. Through this scheme, business owners only pays for the number of qualified leads the telemarketers delivers them. Otherwise, those telemarketers (no matter how expert they are on the subject) may not be paid a single cent for their efforts.


Opting for this scheme will allow the acquisition of qualified cleaning leads to reach new heights. Telemarketers will then provide peak performance for their tasks as they entice possible clients in signing a contract with that of the commercial cleaning company. Well, who would not do their job well if their salary is on the line?


Pay per performance allows commercial cleaning businesses to get their own brand of competitive edge. Through this lead generation telemarketing program, they will guarantee themselves of their victory over the competition because of the upcoming success of their lead generation campaign.

Sarah Barnes is a telemarketing expert with 11 years experience as a sales leads analyst for small and medium companies. Sarah invites you to visit for more information on pre-qualified sales leads and appointments.